Bluestone Health

Tom Reyes · $22,000/mo · Attention

Their reply time doubled and a 72h email is still unanswered.

90-day health

What's moving health

Reply time 2.3x slower vs baseline-6

Unanswered client email (72h)-8

Negative sentiment trend-10

Open loops

Paid search performance question awaiting answer3 days

Prepared draft

from Bluestone Health profile

Re: Paid search CPL question

Hi Michael,

Good question. CPL rose 18% last week, driven mainly by increased competition on 3 branded terms and a temporary budget cap we've since lifted. We expect it to normalize within 5 days.

I'll send a one-page summary before your board call on the 11th.

Thanks,
Tom

Contacts

Michael ChoDecision maker

Head of Growth

michael@bluestonehealth.io

Lena Ford

Content Lead

lena@bluestonehealth.io

Timeline

Direct question left unanswered

2026-07-05

Reply times slowing

2026-06-30

Positive review of ad creative

2026-06-10

Tone profile

Greeting: Hi Michael
Tone: direct-professional
Length: medium
Sign-off: Thanks

Drafts are prepared, never sent without your approval.